QUADRILINGUAL + STRATEGY = CORE STRENGTH
That’s right, we speak fluent Business, Community, Government and Philanthropy where leaders and organizations, at times, speak different languages and have different bottom lines.
Our teams operate at the intersection of people, places and experiences within each sector –translating from one to another to create greater value and impact for all.
We engage, inform and influence decision-makers and rooms where strategies, designs and decisions are made – before they are made.
DIVERSE PERSPECTIVE + CULTURAL COMPETENCE = BRIDGING GAPS
Bridging racial / cultural, generational and geographical gaps.
Identifying and address blind spots, warn of risks / barriers and minimize negative brand impact.
Finding the lessons and opportunities in the failure of others so you wont make the same mistakes.
Push for diverse representation — beyond race and gender — from top to bottom.
Carelessness in vetting communications and marketing initiatives is an expensive error—racking up losses in tainted brand value & image, fleeting customer loyalty, wasted resources, diminished sales, prospective business and lucrative partner & sponsorships for both corporate and personal brands. Adequate perspective is a cost savings measure.
THE WORLD IS CHANGING. STAY CONNECTED. BE RELEVANT.
By 2035, Americans age 65 and older are forecast to outnumber kids for the first time. 
From July, 1 2016 to July 1, 2017, the Hispanic population increased 2.1% to 58.9 million, and made up 18.1% of the nation’s total population in 2017. 
From July, 1 2016 to July 1, 2017, black or African-American population increased 1.2% to 47.4 million. 
Mothers were the sole or primary breadwinner in a record 40% of all households with children as of 2011. 
From July, 1 2016 to July 1, 2017, the Asian population, the fastest-growing racial group in the nation, increased 3.1% to 22.2 million. Their increase is primarily due to net migration. 
In 2016, a record 64 million people, or 20% of the U.S. population, lived with multiple generations under one roof. 
As a group, the population in rural counties grew 3% since 2000, less than their 8% growth in the 1990s. Urban county population rose 13% since 2000 and the population in suburban and small metro counties went up 16%. 
87% of adults over the age of 65 get their news from television compared to only 16% of Americans age 18-29. 
36% of Americans age 18-29, get news there often, topping news websites, TV (16%), radio (13%) and print (2%). 
1. Older People Projected to Outnumber Children for First Time in U.S. History [ US Census ]
2. How U.S. Demographics Are Changing: America Got Less White, Older, and More Urban Last Year [ Fortune / US Census ]
3. Demographic and economic trends in urban, suburban and rural communities [ Pew Research ]
4. Breadwinner Moms [Pew Research]
5. Social media outpaces print newspapers in the U.S. as a news source [ Pew Research ]