Case study
Party at the Mailbox
Type : 
Our Projects
goal : 
PR/Media Relations
duration : 
6 weeks
summary

Launching the “Party at the Mailbox” Detroit campaign to local press and media outlets.

01
overview

The strategy targeted local media and press outlets that highlight and share the stories and news of community news and stories. There was also a focus on pitching news worthy stories and events hosted by PATM and affiliates that take place in Detroit.

02
approach
03
results
11.3k
Impressions
1.2k
Engagements
4,800
Sign Ups
04
conclusion
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